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Do you know their secret fear?

Do you know why your customer, client or patient chose you today? If you are his doctor John made an appointment this morning because he thinks he may have an inherited illness. His uncle recently

How do you enjoy musac?

It's Friday evening. Your customer, client or patient needs something. You've been trying to arrange it or get the necessary authorisation over the phone and now you've been put on hold listening to

Doctor heal thyself

The probability that anyone will get the flu this year is one in twenty or as high as one in five. You might wake up one morning with a sore throat and headache. You'll notice that your muscles are

Would it be easier if I went home and skyped you?

When I am sick or worried I need you to look at me. I know you need to maintain my records doctor but while you are doing that it isn't helping me to tell my story. Wasn't that the point of me being

What price do you pay?

Looking back it was the right decision for me. I decided to choose a different career the day I wiped mayonnaise off my tie. I didn't want to have my meals on the run. The job wasn't for me if the

Small details matter

It's a small detail. If you are accompanying someone down a corridor as a healthcare professional- don't stride ahead. Ideally walk alongside the person or let them lead the way if they know where you

Do you monitor your dashboard?

It is unlikely that you will arrive at work every morning energized, rested and looking forward to the day ahead. Last night the neighbour's dog may have disturbed your sleep. You might spill your

Is this something for today?

How your customer, client or patient responds to your advice, offer or recommendation will depend on factors that may have nothing to do with how these are presented to them. Susan sat bolt upright

Let’s do it my way this time

Occasionally your customer, client or patient will come with their mind made up. Nothing you will say will make a difference to what they feel they need. In healthcare if what they want is going to

Not all solutions are linear

We mistakenly believe that the path to solving some of our customer, client or patient's problems is linear. Want to improve your liver function? Stop drinking alcohol. Want to lose weight? Go on a