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What stories do you tell?

We all have stories about what we do for a living.  We tell them all the time- even if we don't recognize that we are telling stories.  They communicate how we feel about our work. Do your stories

What I’m taking is better than anything you can suggest

We don't know why some people respond to some treatments.  Helen produced a bottle of cough medicine from her handbag. This stuff is magic. It cures my cough every time. You recall a recent paper

What happens after they leave?

What happens after you sell your product to your customer or client? They drink the coffee, drive the car or wear the coat until it's time to get another one. It's a bit different in healthcare

How do you contribute on the journey?

It is unlikely that you will be part of every encounter with the customer, client or patient whatever you do and wherever you work. A barista is not at the table with the customer is presented with

You can’t fix what you don’t know

Georgia has been waiting to see you for over an hour. She has been ignoring the pain in her side for days. Initially she hoped it would just go away. There is too much else to deal with. Josh her

What happens next is up to you

Healthcare more than any other service warrants taking the long view. Supposing a toddler becomes feverish overnight. Mum and dad (assuming they are living together) are likely to fret about that

What’s on display where you work?

What do your customers, clients or patients see in your shop, café or clinic? Why was it put on display? Does it add value? Does it distract? How do you know? "People draw opinions about who we are

Do you take the shortest route to add value?

Every thriving business adds value. If it didn't it would not exist. Healthcare shares many points of difference with any other service but none is more remarkable than the  ability to forge

How do you steer people away from trouble?

From time to time you will notice that your customer, client or patient is taking risks. How do you hope to steer them away from trouble? It's more than what you say because information alone does not

The green laces may not be a daft idea

Researchers from Harvard University have just published a study entitled The Red Sneakers Effect. They conclude that: A series of studies demonstrates that people confer higher status and