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What do they know about you?

Whenever someone new visits your shop, cafe or clinic for the first time they make a decision to give you a chance. It’s worth asking what persuaded them to do that. What’s their perspective on your business? Which of your previous patrons do they know? What do they expect? Can you deliver? They are telling you something merely by their presence on site.

Picture by Send me adrift


  1. Ian Watts says:

    You’re also their best chance, otherwise they’d have made another choice.

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